story

Story tip: the best way to keep your audience engaged

Story tip: the best way to keep your audience engaged

When something goes along exactly as planned or is merely a funny back-and-forth exchange, it can catch your attention momentarily but what keeps you from leaving your seat for two hours, even though you REALLY have to go to the bathroom/work/etc? If you feel the tension building in a story, maybe you know what’s going to happen but the main character doesn’t, or you feel something isn’t right and it’s about to come to a head but it hasn’t happened yet. You just want to hang on and see how it goes down and how the main character recovers from it.

3 Most Critical Pieces of a Captivating Story

3 Most Critical Pieces of a Captivating Story

Have you ever been excited to tell someone about something that happened to you that you think is hilarious, fascinating, a great selling point, or maybe even life-changing and then it seems to fall flat on your audience?

I have experienced this more times than I care to admit. And that is one of the many reasons I decided to study storytelling. There are countless things I’ve learned, some that make me think “duh, why didn’t I notice that in stories I love?” and other things that are so subtle, you wouldn’t notice them unless you’ve been trained to do so.

But if you don’t have several months to take a sabbatical and immerse yourself in an in-depth study of storytelling, I’m gonna give you the quickest shortcut to captivating your audience with stories, whether you use them for business or your personal life.